There’s no better way to show appreciation for someone special than with a token of your affection, but it’s often a frustrating task trying to find a gift that will be really treasured. Created by Dulwich (South London) based Anita Bourne, TheGiftListCompany.com is an exciting new Wish List service, it’s free to use and designed to give freedom of choice; you can create a list for any occasion and add the things you like from any website or store.

There’s no need to drop hints, family and friends are discreetly invited to choose a gift anonymously to ensure a surprise! They can also contribute towards expensive items such as the latest It-bag, stylish furniture or a tailor made honeymoon. Whether you’re celebrating a birthday, tying the knot or expecting a baby, it’s an innovative solution to giving and receiving the perfect gift.

For inspirational gift ideas, over 450 of the UK’s most renowned stores have joined their Shopping Emporium including Net-A-Porter, Harrods, The White Company, John Lewis and Heals; discover many exciting new names too!